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Здравый смысл рекламы. Гармония в рекламной коммуникации

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Рекламная деятельность


Формат:      Страниц 164
     мягкая обложка
Thusitha S.L.W.G.    
Книга по Требованию    
2784 руб
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Although advertising is used mostly by commercial firms, it is also used by a wide range of non-profit organizations. Advertising, thus, requires strategic and creative planning to enhance the brand share within the competitive market place. This book examines the relationship between advertising expenditure and brand' s share of market, across different product categories. The book also provides valuable insights that marketers could utilize to develop more focused marketing strategies which may enable them to compete more effectively in increasingly competitive market. Organizations in the world are spending increasingly greater amounts of money on advertising. However, it has only been in recent years that marketers have begun to recognize brands and branding as critical ingredients necessary for market place success.
Набор "Башмачок".
Домик-конструктор в собранном виде послужит в качестве необычной карандашницы или шкатулки для мелких предметов и украсит интерьер детской
391 руб
Раздел: Деревянные конструкторы
Швабра для пола "Ураган", красная.
Паровая швабра "Ураган" идеально подходит для уборки любой каменной или деревянной поверхности. Она сэкономит время и деньги на
4042 руб
Раздел: Швабры и наборы
Стул детский Ника складной, моющийся (розовый, рисунок: горошек).
Особенности: - стул складной; - предназначен для детей от 3 до 7 лет; - металлический каркас; - на ножках стула установлены
594 руб
Раздел: Стульчики

ПК на основе процессора INTEL 80286
Типичным и наиболее распространенным представителем таких мощных для пользователя.Использование BIOS Доступ к BIOS обеспечивается через программные прерывания микросхемы 80286 в режиме реального времени. Каждая точка входа в BIOS доступна через собственное прерывание. например, для определения объема базового ОЗУ, доступного в системе, содержащей 80286, в режиме реального времени, прерывание I 12H вызывает рабочую программу BIOSа для определения размера памяти и возвращает полученное значение системе.Передача параметров Все параметры, передающиеся в рабочие программы BIOS и обратно, проходят через регистры микросхемы 80286. Вводная часть каждой функции BIOS содержит регистры, используемые при вызове и возврате, например, для определения размера памяти параметры не передаются. Размер памяти в килобайтах возвращается в регистр AX. Если функция BIOS содержит в себе несколько возможных операций, то регистр AH используется на входе, чтобы показать желаемую операцию, например, для установки времени суток требуется следующая программа:MOV AH,1установить время суток MOV CX,HIGH COU установить текущее время MOV DX,LOW COU I 1AHустановить время для чтения времени суток: MOV AH,0считать время суток I 1AHсчитать таймер Программы BIOS запоминают все регистры, кроме AX и флагов.

A study of Chi Vita Fruit Juice in Nigeria The role of celebrity advertising on brand loyalty and patronage: The role of celebrity advertising on brand loyalty and patronage. Книга по Требованию Okorie N.
The method adopted in this study was survey and questionnaire was used as the instrument of data collection.
1894 руб
An Experimental Economics Approach to Determining Consumer Perceptions and Retail Potential The Market for Grass-fed Beef in Appalachia. Книга по Требованию Jason E.
An experimental auction procedure was used in grocery stores throughout the region to assess consumer perceptions of and willingness to pay for grass-fed beef products and results indicate significant market potential for these process- differentiated items as alternatives to commodity beef in the retail sector.
2769 руб
Malfeasance and the Market Книга по Требованию
This has implications for the income distribution needed for industrialization and the nature of development policy.
2769 руб
Ownership Structure: Does it Matter? Takeovers, Restructuring, and the Market for Corporate Control. Книга по Требованию Han D.
We describe the microeconomic structure of the takeover market and analyze the supply and demand factors.
3234 руб
The “Market for Errors”. and the Commercialization of Ideas: A Bargaining Approach Книга по Требованию Gesualdo G.
2008 руб
Branding and Corporate Identity. A Practical Approach of Brand Management Under the Consideration of Corporate Identity Aspects Книга по Требованию Barbara W.
The concept of corporate identity tries to create a wholistic image of a company by using the fields of corporate design, corporate communication and corporate behaviour.
2008 руб
The market-place Книга по Требованию Frederic H.
955 руб
TERRORISM. Examining the Politics of the Market Книга по Требованию ALI R.M.
This has given the word extreme political power which has been used to denounce and ‘outlaw' opposing or alternative ideologies at the economic, religious or political levels. Such illegitimacy leads to a cessation of identity, including the identity of being human, and is a precursor to war, cruelty and violence and not for security, peace, democracy or development as the case is made out to be. Given this fact, it is argued that the use of this word in our times today is no different and is leading to the creation of more authoritarian structures and illiberal democracies supported with increasing use of might and power to extract a respect for authority and political legitimacy. Such an approach holds the danger of further escalation of violence. An alternative approach in understanding terrorism could be to see it as a violent reaction against such constructed identities and fiercely contested notions of unitary models of democracy and economic development. ‘Terrorism' is a morally loaded and normative term and has historically been used in a pejorative sense to identify, insult and accuse the ‘terrorist' with illegitimacy of idea and action.
1894 руб
The Missing Dimension in the Marketing Matrix. Marketing Audit, Branding, Positioning Книга по Требованию Faustino T.
3051 руб
The Marketization of Higher Education in Taiwan Книга по Требованию Lanceral L.
Cherish it, and use the education as best one can.
2416 руб
Differences in the Perception of Marketing Techniques The Marketing of Political Parties. Книга по Требованию Marco G.
By comparing the results with research data from the United States it further analyses that there are indeed intercultural differences in the perception of political marketing.
1894 руб
Snow White & the 7 Dwarfs. Teacher's Edition. Издание для учителя Storytime Express Publishing The B.G.
226 руб
Two Years In The Forbidden City Книга по Требованию The P.D.L.
5 руб
Street Art Doodle Book: Outside the Lines Thames&Hudson Dave t.C.
Luckily, some grown-ups never forget this, and thats why they become artists, so that the fun of making and doing never stops!
1881 руб
Korea's appeal to the Conference on limitation of armament. Книга по Требованию the C.o.
500 руб
The Sacred Stone Simon & Schuster The M.M.
But the villagers are soon cursed with violence and murder as they fight to gain control of the precious object.
316 руб
Marketing of a Foreign Automotive Brand: Evaluation of a Marketing Strategy with a Focus on Consumer Culture Theory and Country of Origin Effects The Case of Skoda in Taiwan. Книга по Требованию David M.
A company’s failure abroad often results from the inability to meet the culturally based needs and wants of local consumers.
1981 руб
Brand Avoidance. What Causes the Anti-Consumption of Brands and how Marketing Managers Can Cure It Книга по Требованию Michael S.W.L.
This research draws upon and synthesises in-depth interviews with more than 300 existing works on anti-consumption, this ‘Grounded Theory’ analysis establishes four main types of brand avoidance (experiential, identity, deficit-value, and moral) and discusses the circumstances in which brand avoidance may be restricted or alleviated (avoidance antidotes).
3234 руб
File Sharing versus Pay Distribution in the Online Music Market. What Consumers Really Prefer Книга по Требованию
The five attributes that are being evaluated during the conjoint analysis are: legality of the download, price per song, copy protection, download time, and variety of music downloads offered.
2008 руб
Market Research for Pidilite Industries Ltd. For the Brand Dr. Fixit Книга по Требованию Rohit J.
Hopefully it will help the organization to increase its Market share.
1894 руб

Молочный гриб можно использовать для похудения, восстановления микрофлоры, очищения организмаМолочный гриб можно использовать для похудения, восстановления микрофлоры, очищения организма

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